Rosemont Dental Group is pleased to announce the acquisition of Cosmetic Design Ltd, a highly respected full-service dental laboratory based in Kent. The acquisition marks another important milestone in Rosemont Dental Group’s continued growth strategy, strengthening its position as one of the UK’s fastest-growing dental laboratory groups while reinforcing its commitment to technician-led excellence, innovation, and long-term partnership.

A Legacy Since 1978

Originally established in 1978 as Kent Dental Services, Cosmetic Design Ltd has built an outstanding reputation over more than four decades for quality craftsmanship, technical expertise, and exceptional client relationships. The laboratory became a limited company in 1983 before rebranding as Cosmetic Design Ltd in 1993. Graham Hoad first joined the business in its early years under the ownership of Alan Andrews, while Berenice Hoad joined the laboratory in 1986 as an apprentice dental technician. Over the following years, Graham and Berenice gradually assumed leadership of the business, ultimately acquiring 100% ownership in 2007 through a phased share purchase from Alan and Jean Andrews.

Today, Cosmetic Design Ltd operates as a comprehensive dental laboratory serving both NHS and private clinicians across the region, offering services including Crown & Bridge, Implantology, Prosthetics, and Digital Dentistry Solutions. Based at Foxpitt Farm Estate in West Farleigh, Maidstone, the laboratory has become known for its personalised service, long-standing client relationships, and commitment to precision-crafted restorations.

Commitment to Innovation and Technician-Led Growth

The acquisition reflects Rosemont Dental Group’s mission to redefine the dental laboratory sector through investment in people, technology, education, and operational excellence.

Robert Brasington, Founder and Chief Executive Officer of Rosemont Dental Group, commented: “We are delighted to welcome Cosmetic Design into the Rosemont Dental Group family. The laboratory has built an outstanding reputation for quality, technical excellence, and long-standing customer relationships. Graham and Berenice have created an exceptional business with a highly respected team and culture. Our vision is to support and accelerate that success through investment, collaboration, and long-term strategic growth while preserving the values and identity that have made the laboratory so successful.”

Graham and Berenice Hoad from Cosmetic Design Ltd, added: “We were instantly drawn to RDG's innovative and positive approach to the industry, and the recognition of the role of the dental technician within the field of dentistry; a refreshing approach given the challenges faced by laboratories across the UK in recent years. The process has been very smooth, with RDG ensuring that the acquisition was seamless, always ready to answer questions via email, phone, and face-to-face meetings. We are very much looking forward to the future with the expertise and support demonstrated by RDG.”

Rosemont Dental Group continues to pursue a long-term strategy focused on supporting high-quality dental laboratories through collaborative partnerships, digital transformation, and sustainable growth. The integration of Cosmetic Design Ltd further enhances the Group’s capabilities across crown and bridge, implants, prosthetics, and digital dentistry while preserving the strong culture and reputation that Cosmetic Design has built over decades of service.

Legal advisors on the transaction included TYR Law, with Chris Blantern acting as sell-side legal advisor to Cosmetic Design Ltd, and Bevan Brittan LLP, with Faisal Dhalla acting as buy-side legal advisor to Rosemont Dental Group.

About Rosemont Dental Group

Rosemont Dental Group is a full-service dental laboratory group covering London, Kent, and Surrey, dedicated to acquiring and scaling high-quality laboratories through strategic investment, shared infrastructure, and a technician-first partnership philosophy. The group empowers lab owners and teams to grow their businesses with access to digital technology, operational expertise, and financial support, without sacrificing autonomy or identity.

With an expanding network of laboratories recognised for craftsmanship, innovation, and clinical excellence, RDG is redefining the future of dental laboratory collaboration across the UK. Please join us in welcoming Cosmetic Design Limited to the Rosemont Dental Group network.